March 9, 2007

I learnt something today. Beforehand, I knew it. Today, I learned it.

When you go into a place looking to criticise or condemn, you will surely find something worthy.

But if you go into that place looking to praise, again you will surely find something worthy.

Which would you suppose attracts more devotion, more loyalty?

Look to praise.

One of the first posts on this blog discussed where I got my site and logo designed and my general satisfaction with the SitePoint system.

The logo is so crucial to how a visitor will perceive your business. Compare these two sites - http://www.myvouchercodes.co.uk/ (although that ad that pops in is annoying) and www.couponalbum.com .. one looks professional, one looks amateurish.

Gratifyingly, I have received many positive comments about the logo I eventually selected. I just knew that this was ‘it’.

Here are some of the other logos I was choosing from. Think about the difference in image between each of them and the difference it would have made in how I presented my business.